Exchange Dual Master in Tourism Management

The International Dual  Degree in Tourist Management is a year programme designed entirely for pursuing a successfuly career hospitality industry with an international collaboration between INSA (Barcelona,Spain) and the Hotel Management School (Luzern, Switzerland).

Tourism has turned out to be an economic booster contributing to the economic development of many countries over the last few decades. People see holidays as a necessity, and not as luxury in the present scenario. Tourism calls for coordination and cooperation between travel agents, tour operators, and tourists. It also involves marketing efforts to attract tourists to travel to particular destinations.

 

  • Objetivos
  • Destinatarios
  • Salidas profesionales
  • Programa
  • Evaluación y acreditación
Objetivos

 

RESEARCH IN HOSPITALITY

Establish relationship marketing, direct and customer loyalty in digital environments.

HOSPITALITY MANAGEMENT

Become aquainted with a creative and systematic pursuir of organizational goals within the hospitality industry.

LEADERSHIP SKILLS

Educate and train professionals to generate impact on revenue growth in hotels and restaurants.

Destinatarios

a) Graduates in Tourism.
b) Professionals in need of upgrading and wishing to expand their business horizons.
c) Companies seeking staff expertise.
d) Graduates in Vocational Intermediate or Higher Grade in the areas of Tourism, Food, Travel Agencies and Hospitality Management seeking practical preparation to enter the workforce.

Salidas profesionales

– Revenue Manager
– Hotel Manager or deputy
– Head of Catering and restaurants
– Purchasing Manager
– Food and beverage director

INSA offers the possibility of internships in companies during the period of delivery of the Master’s

Programa

 

Evaluación y acreditación

Provides students the opportunity to pursue two degrees,  at two different Universities in one years, giving students the opportunity for a truly global perspective.

The plan has a multidisciplinary vision and it will be held by alternating practical situations and theoretical concepts. You will generate unique and creative solutions while empowering yourself in competitive contexts and must elaborate and present a final Master project.

After completing the programme, the student receives the following diplomas issued by the partners universities: