Communication is present in each part of our lives, both professional and personal. What we communicate is as important as how we do it. Having communication tools that allow us to plan, negotiate and achieve our objectives will be the key to success.
Establishing a good protocol, whether official or for business, and a good organization applying protocol rules is itself a factor of success in events.
In an increasingly competitive market, business relationships, personal relationships and the correct use of different communication channels will make a difference. In order to know these aspects it is very important to have a practical vision and to study real cases that are used as methodology in all our Masters.